As we prepare to drop our Winter Lookbook (shot at Lucky Wheels Garage in DTLA), we wanted to share some fun behind-the-scenes photos from our Fall 2016 Lookbook shoot in Big Bear, CA. Everyone go...Brotherhood is a gift. Whether you are related by blood or brought together by life, the bond of brotherhood is one of the strongest there is, built on trust and respect. So it deeply saddens us ...Our Instagram is where it’s at; it’s the ultimate place to see what your bearded brothers are up to, as well as get exclusive, insider access at Zeus events and photo shoots. And if you want to com...It’s officially summer, which means if you haven’t been good about taking care of your beard before, now’s the time to start. Higher temperatures and more time spent outdoors can deprive your bea...We create solid beard care products at Zeus, but since the beginning, we’ve considered our brand to be more than just about products. It’s a lifestyle of being active, whether you enjoy camping, ...Now you have more ways to rep your favorite beard care company. For the two new designs of our Zeus t-shirt collection, we took what we loved about our old t-shirts and streamlined the details. ...It all started with Mulga. When Zeus began in 2014, we set out not only to create a line of beard care worthy of Zeus himself, but also to connect and collaborate with our creative community. We...Daniel Rolnik (L) and artist Trace Mendoza (R) The Daniel Rolnik Gallery storefront in Santa Monica, CA On Saturday, December 12th, Zeus toasted the opening of artist Trace Mendoza’s show “Alwa...